

15 votes
1937
1h 49m
An early Technicolor musical that concentrates on the fashions of the late 1930s, this film was reissued under the title All This and Glamour Too. The top models of the era, including several who are advertising household products, are in the cast. The plot centers around a chic boutique, whose owner, George Curson (Warner Baxter), tries hard to please his customers while keeping peace with his unhappy wife. A wealthy young woman, Wendy Van Klettering (Joan Bennett), decides to take a job as a model at the fashion house, just to amuse herself, but her presence annoys Curson, who must put together the best possible show to compete with rival fashion houses at the Seven Arts Ball. The film includes several hit songs, including the Oscar-nominated "That Old Feeling" by Sammy Fain and Lew Brown.
Directed by Irving Cummings

Warner Baxter
George Curson
Joan Bennett
Wendy Van Klettering
Helen Vinson
Mary Curson
Mischa Auer
Prince Muratov
Alan Mowbray
Henry MorganJerome Cowan
W. Brockton
Alma Kruger
Sophie Miller
Marjorie Gateson
Mrs. George Curtis-Lemke
Penny Singleton
Miss Violet Sims
Polly Rowles
Betty MasonGeorge Tapps
Tap DancerVirginia Verrill
Singer
Fred Lawrence
SingerGloria Gilbert
Ballet DancerThe Wiere Brothers
The Wiere Brothers
Harry Wiere
One of the Wiere Brothers
Herbert Wiere
One of the Wiere Brothers
Sylvester Wiere
One of the Wiere BrothersMaurice Rocco
Pianist / SingerDotty Saulter
VocalistStatus
Released
Release date
August 18, 1937
Budget
—
Revenue
—
Language
English